At Reuse 2020 we asked the audience if the steps they take to create less waste have a meaningful impact on the environment. To answer this question, our discussion looks to strategies that tech companies use to achieve goals as big as inhabiting mars and how we all can implement the same strategies in our daily lives to contribute to a greater cause. We also give you a peek inside of Forever Ware, and how we used these strategies to build a reuse program in Minneapolis for multi-use food packaging that not only diverts waste from landfill but also provides a superior user experience.